Description of Activities

Description: The Commission resolved to approve without conditions the acquisition by Alma Terra Mater Investments (Pty) Ltd and CJ Investment One Hundred and Twenty CC of the members’ interest in Damaraland Lodge CC. 

Acquiring group: The primary acquiring undertakings are Alma Terra Mater Investments (Pty) Ltd. and CJ Investment One Hundred and Twenty CC. Alma Terra Mater Investments (Pty) Ltd has no commercial activity in Namibia and was registered for purposes of a number of transactions in Namibia, the present being one. CJ Investment One Hundred and Twenty CC is in the business of providing accommodation, meals, drinks, and entertainment, such as game drives, to tourists. Thus, the acquiring group is in the business of providing accommodation, meals, drinks, and entertainment, such as game drives, to tourists.

Target undertaking: The primary target undertaking is Damaraland Lodge CC, a lodge that provides accommodation, meals, drinks, and entertainment, such as game drives, to tourists.

Relevant market: The Secretariat defined the relevant market as the provision of accommodation, meals, drinks, and entertainment, such as game drives, to tourists in Damaraland, Kunene Region, Namibia. 

Merger Determination

The Commission found the proposed transaction unlikely to result in the prevention or substantial lessening of competition; does not result in any undertaking acquiring or strengthening a dominant position in the market and does not raise any public interest concerns. There is a product overlap in the parties' business activities, but no geographical overlap. The acquirer mainly serves guests visiting Etosha National Park, while the target undertaking caters to those traveling from Twyfelfontein rock paintings to Brandberg.